WordPress gives you a good starting point for SEO, but the details matter: how your SEO plugin is configured, which pages are indexed, how categories and tags are handled, and whether your theme and plugins slow pages down.
We review and fix the WordPress-specific side of SEO, then work on the content and structure that help your pages rank. If your site also needs development work, our WordPress development service can handle it. Ongoing work follows the same approach as our SEO services.
Common WordPress SEO problems
- Thin pages in the index. Tag, category, author, attachment or date pages appear in Google instead of your real content.
- Plugin settings left at defaults. Your SEO plugin was installed but never configured, or two SEO plugins are active at once.
- A slow site. Page builders, sliders and many plugins weigh pages down, especially on mobile.
- Messy structure. Changed permalinks, broken redirects or overlapping pages competing for the same searches.
What’s included
WordPress setup
- SEO plugin configuration, for example Rank Math
- Indexing rules for taxonomies, archives and attachments
- XML sitemap and robots.txt review
- Permalink and redirect checks
Technical
- Theme and plugin performance review
- Caching and image optimisation recommendations
- Structured data review
- Search Console error fixes
Content and pages
- Keyword mapping to pages and posts
- Titles, meta descriptions and headings
- Category and tag clean-up
- Internal linking between posts and service pages
What it improves
- Cleaner index. Google focuses on the pages that matter rather than thin archives.
- Faster pages. Fewer heavy plugins and better caching help visitors and search performance.
- Stronger content. Posts and pages target clear searches without competing with each other.
- A setup you can maintain. You know how your SEO plugin is configured and why.
How we work
- Audit. We review your WordPress setup, plugins, indexing and content.
- Fix the setup. We configure the SEO plugin, indexing rules, sitemaps and redirects.
- Improve pages. We optimise priority pages and posts and tidy categories and tags.
- Monitor. We track Search Console and rankings and report monthly.
Pricing
WordPress SEO usually runs on our Standard SEO plan. One-off setup and clean-up projects are quoted separately.
Standard SEO
Best for: Businesses targeting broader commercial keywords
For businesses that want to improve organic visibility across a wider range of commercial and informational searches.
Up to 2 agreed SEO articles per month
- Initial SEO audit
- Keyword research and keyword mapping
- Competitor analysis
- Technical SEO monitoring
- On-page optimisation for agreed pages
- Meta title, description and heading improvements
- Internal linking improvements
- Image SEO
Show 6 more inclusions
- Content strategy
- Up to 2 agreed SEO articles per month
- Backlink opportunity research
- Ethical link-building outreach within the agreed scope
- Search Console monitoring and organic traffic analysis
- Monthly reporting with prioritised next steps
Final scope depends on website size, competition, target locations and technical complexity.
Frequently asked questions
Which SEO plugin do you recommend?
We often use Rank Math, but we also work with Yoast and others. The important thing is that only one SEO plugin is active and it is configured properly.
Will you change my theme?
Only if it is causing serious problems, and only with your agreement. Most improvements can be made without a redesign.
Does this include WooCommerce?
Yes. WooCommerce stores also benefit from our e-commerce SEO service, which focuses on products and categories.
Do you need admin access?
An administrator or editor account makes the work much easier. We recommend creating a separate account for us that you can remove at any time.